You've probably read that line here before. It's what guides our vision for Love Radius products: caring for your baby while preserving your identity, too.
But what does “Parents, But More Than That” mean?
It means that, simply by having a child, you are parents. You care for your baby at all hours. You listen to them, feed them, and teach them everyday things. You're there for them.
Of course, being a parent shows in what you do. There's the stroller crowding the entryway, the diaper bag left on the table, the baby bottle that turns up everywhere, the gift T-shirt that says “Best Mom” or “Best Dad,” or the wallpaper on your phone showing just how much your child is the center of your world. And that's normal!
But you're not JUST parents. You're yourself—a unique person with a life of your own, too. You should be able to press an OFF button when you can. For example, by having a family member, your partner, or a friend look after your child.
You should also be able to choose not to show the world you're a parent, all the time and everywhere. When you're tired, when you go out with or without your child, when you're in public, or simply whenever you feel the need.
How does Love Radius help you be parents, but more than that?
Our baby carriers, babywearing wraps, and sweatshirt have simple, understated designs that fit easily into your everyday outfits. When we design our products, we think as much about your baby's comfort as we do about preserving your identity.
Being able to keep your parenthood under the radar can also give you a sense of security and help spare your child's cheeks from well-meaning but unsolicited pinches and caresses.
The idea of durability, rather than obsolescence, is central to Love Radius. We want you to be able to keep these products for as long as possible—and to want them around even when there are no more milk stains on your clothes or bottles to take everywhere. Our most practical approach to thoughtful sustainability is to make a product you'll keep using after your baby has grown, one that works just as well for dads as for moms. For men as for women.
You can take care of your baby while also thinking about yourself (a little).
And to learn more about us, go check out WHO IS LOVE RADIUS:)